B2B Travel Event Thessaloniki 2017 Deemed a Success

By Nikos Krinis

Over 600 business meetings were held in just two days between Greek tourism enterprises and travel professionals from target international markets at the B2B Travel Event held March 27-28 at the Grand Hotel Palace in Thessaloniki.

Organized by Respond on Demand for the sixth year in a row, the B2B event, comprised of business meetings and networking activities, has placed Thessaloniki in the center of the attention of many travel agents from abroad seeking to launch partnerships with Greek tourism entrepreneurs.

According to travel professionals Maria Athanasopoulou and Chryssa Krassa from Respond on Demand, year by year the event attracts the participation of more buyers and suppliers looking to launch cooperations.

Organizer Maria Athanasopoulou from Respond on Demand.

“2017 was a great year for us as we managed to increase participations of the hosted buyers from abroad, as well as of our Greek professionals,” Athanasopoulou told the Greek Travel Pages (GTP).

“The fact that the invited travel agencies from abroad are selected based on strict criteria has resulted to the B2B Travel Event being recognized as one of the most reliable respective European organizations,” she said.

The B2B Travel Event Thessaloniki 2017, brought to Greece some 30 travel agency representatives, tour operators, travel consultants and MICE organizers from ten countries — Albania, Bulgaria, Germany, Lebanon, The Netherlands, Belgium, Romania, Turkey, Serbia and the UK — to talk business with renowned Greek hotels and travel agencies participating in the event.

“This encourages us to make an extra effort to attract more and more remarkable representatives of tourist agencies from abroad every year, as this will certainly lead to a number of new partnerships with Greek tourism entrepreneurs who choose to participate in the B2B Travel Event,” Athanasopoulou added.

Respond on Demand’s Chryssa Krassa (left) and Maria Athanasopoulou (third from left), with representatives of Thessaloniki’s Grand Hotel Palace, during a networking event held on the sidelines of the B2B Travel Event 2017.

From 2009, Respond On Demand has been strategically promoting Greek tourism enterprises to international travel markets through similar business events organized both in Greece and in other countries.

The dates of the B2B Travel Event Thessaloniki 2018 will be announced soon.

The Greek Travel Pages (GTP) is a communication sponsor of the B2B Travel Event Thessaloniki 2017.

Photos by Greek Travel Pages (GTP)