Three leading travel industry exhibitions in the World Travel Market portfolio of events are expected to set new records in April for visitor numbers and trade deals. Registration is now open for the trio of events: World Travel Market Latin America, World Travel Market Africa and Arabian Travel Market.
The events expect to attract more delegates and facilitate more business deals than ever before, following on from the success of World Travel Market London 2016 which saw a record £2.8 billion in deals agreed amongst a joint-high 51,500 delegates.
The WTM portfolio of events facilitates more than $7 billion in industry contracts.
Looking forward to its fifth edition is WTM Latin America (April 4-6), which will feature more than 700 exhibiting companies. It takes place in São Paulo, Brazil, and incorporates the Braztoa Business Event. WTM Latin America generates more than US$370 million in new business in 2016 and will host more than 6,500 tourism professionals. For information, press here.
Next up is WTM Africa; launched in 2014 it attracts almost 5,000 travel industry professionals. This year’s event will again take place in Cape Town, South Africa, on April 19-21. Last year, WTM Africa saw visitor numbers up by about 20 percent and this year will see a host of enhancements and must-attend sessions, so more growth is expected. For information, press here.
WTM Africa will be followed by Arabian Travel Market (ATM), the leading international travel and tourism event in the Middle East, on April 24-27. ATM attracts almost 40,000 industry professionals, agreeing deals worth US$2.5 billion over four days. Last year, ATM saw a 7 percent year-on-year rise in visitor numbers with more than 28,000 trade visitors attending the show. The upcoming 24th edition of ATM will showcase more than 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre. For information, press here.