How to create a Custom Audience on Facebook from your hotel’s guests for Remarketing
Zoottle, a Greek Wi-Fi marketing company that connects with the existing wireless Internet of venues to improve their guest engagement, has released tips for hoteliers interested in implementing a targeted remarketing campaign to their guests.
Through a step by step process, Zoottle helps hoteliers create a custom audience that includes only individuals that have visited their hotels.
According to Zoottle, the process is very simple and allows hoteliers to match over 70% of their guests to their Facebook profiles.
For further information, press here.